Bring the story into focus
Introduce one product and the visible reason to care about it.
Put your footage to work
Start with approved demonstrations, source interviews, product facts and exact campaign wording. Start with a recognizable view, show the product in use and finish on the supplied launch message.
Start with a prompt like this
Create a video for marketing teams using my footage. Introduce one product and the visible reason to care about it. Start with a recognizable view, show the product in use and finish on the supplied launch message. Use my supplied titles and closing message.
Shape the next version in chat
Watch the edit, collect your feedback and tell Shorty what to change. Supply a preferred shot or exact replacement title when it helps make the direction clear.