Build the video around the product doing something useful.
02
Show the details that matter
Give materials, movement and close-ups a place in the sequence.
03
Get more stories from one shoot
Use separate briefs to explore the product in use, its design and its everyday context.
Your footage. Your direction. Your next video.
Start with what you already have
Bring real product views, in-use demonstrations, detail shots and verified product copy. Tell Shorty what the video should do and add a reference if you want to show the style.
From idea to video in three steps
Upload the footage you want to use.
Describe the story or share a reference.
Play the edit, refine it in chat and download your MP4.