PricingGive the video a clear purpose
Follow one person's complete reaction from the question through a clear final opinion.
Think about what employer-brand teams need the viewer to understand first. Use the opening to establish that idea, then let the next shots add detail.
Build your shot list
- A complete staff statement
- The work that person describes
- A relevant equipment or process detail
- Another staff member speaking
- A complete closing thought
Put the moments in order
Open with another staff member speaking. Connect it to a complete staff statement and the work that person describes, then use a relevant equipment or process detail to add detail. Finish with a complete closing thought.
Use only that participant's actual words and supplied identification.
Try this editing prompt
Create a 35-second vertical video from my staff interviews and permissioned work footage. Open with another staff member speaking, follow with a complete staff statement, the work that person describes, a relevant equipment or process detail, and finish with a complete closing thought. Use only that participant's actual words and supplied identification.
Polish the details
Use authentic employee statements and do not invent salary, hiring or lifestyle claims.
Give the next version a clear direction
Restore the rest of the participant's sentence before the closing reaction.
Find another story in the same shoot
Your next brief could focus on a three-perspective interview montage or a question-and-fast-answers interview Short. Choose a different opening and source selection to give each video its own purpose.