How to make sponsor videos from your footage

Connect the sponsor mention to a real demonstration and keep the disclosure readable.

Start with the moments that tell the story

Bring sponsor product footage, the host's recorded message and required disclosure. Pick the takes that make the subject clear, including a strong opening and a complete ending. These choices give Shorty a useful starting point for the edit.

Give Shorty the creative direction

Connect the sponsor mention to a real demonstration and keep the disclosure readable.

Try a 30-second 9:16 edit as a starting point. Include the exact title or closing message you want on screen. Add a reference when you want to show the pace, captions or mood.

Try this editing prompt

Create a 30-second 9:16 video from my sponsor product footage, the host's recorded message and required disclosure. Connect the sponsor mention to a real demonstration and keep the disclosure readable. Use my supplied wording for titles. Preserve the host's actual experience and the approved sponsorship wording.

Make the next version more specific

Preserve the host's actual experience and the approved sponsorship wording.

Play the first cut and pick the change that would help the story most. Name the moment, describe the result you want and tell Shorty what to keep. A note such as “hold the final product shot longer” gives the revision a clear direction.

Questions, answered.

What footage should I use?

Sponsor product footage, the host's recorded message and required disclosure. Choose the takes that support the sequence you want.

Can I use a different duration or format?

Yes. The 30-second 9:16 prompt is a starting point. Describe the length and canvas your video needs, then check the rendered result.

Your next video starts here.

Bring the footage. Tell us the idea. Shape the edit.

Start editing