PricingGive the video a clear purpose
Follow one person's complete reaction from the question through a clear final opinion.
Think about what fragrance content teams need the viewer to understand first. Use the opening to establish that idea, then let the next shots add detail.
Build your shot list
- The strongest complete reaction
- A participant describing the fragrance
- The real bottle or blotter
- Another participant responding in their own interview
- A complete closing opinion
Put the moments in order
Open with another participant responding in their own interview. Connect it to the strongest complete reaction and a participant describing the fragrance, then use the real bottle or blotter to add detail. Finish with a complete closing opinion.
Use only that participant's actual words and supplied identification.
Try this editing prompt
Create a 35-second vertical video from my three permissioned interviews about the same fragrance. Open with another participant responding in their own interview, follow with the strongest complete reaction, a participant describing the fragrance, the real bottle or blotter, and finish with a complete closing opinion. Use only that participant's actual words and supplied identification.
Polish the details
Intercut ideas without inventing a conversation or assigning one person's words to another.
Give the next version a clear direction
Restore the rest of the participant's sentence before the closing reaction.
Find another story in the same shoot
Your next brief could focus on a three-perspective interview montage or a question-and-fast-answers interview Short. Choose a different opening and source selection to give each video its own purpose.