PricingGive the video a clear purpose
Show one food or drink item moving through the real preparation sequence into its finished serving.
Think about what chef-led restaurant teams need the viewer to understand first. Use the opening to establish that idea, then let the next shots add detail.
Build your shot list
- The kitchen workspace
- One key preparation action
- The finished main dish
- The chef presenting the plate
- The table with the final serving
Put the moments in order
Open with one key preparation action. Connect it to the finished main dish and the kitchen workspace, then use the chef presenting the plate to add detail. Finish with the table with the final serving.
Use a supplied item name if useful, with no invented ingredients or dietary claims.
Try this editing prompt
Create a 25-second vertical video from my preparation and serving clips of a seasonal menu. Open with one key preparation action, follow with the finished main dish, the kitchen workspace, the chef presenting the plate, and finish with the table with the final serving. Use a supplied item name if useful, with no invented ingredients or dietary claims.
Polish the details
Do not infer dietary suitability, origin or ingredients from appearance; use supplied descriptions.
Give the next version a clear direction
Hold the key preparation action longer and trim the room insert.
Find another story in the same shoot
Your next brief could focus on a no-text food and atmosphere Reel or a signature-item close-up campaign. Choose a different opening and source selection to give each video its own purpose.