How to make campaign videos from your footage

Present the message clearly, support it with relevant footage and close with the supplied public call to action.

Start with the moments that tell the story

Bring your recorded public message, event footage and approved campaign wording. Pick the takes that make the subject clear, including a strong opening and a complete ending. These choices give Shorty a useful starting point for the edit.

Give Shorty the creative direction

Present the message clearly, support it with relevant footage and close with the supplied public call to action.

Try a 30-second 9:16 edit as a starting point. Include the exact title or closing message you want on screen. Add a reference when you want to show the pace, captions or mood.

Try this editing prompt

Create a 30-second 9:16 video from my your recorded public message, event footage and approved campaign wording. Present the message clearly, support it with relevant footage and close with the supplied public call to action. Use my supplied wording for titles. Verify quotations, dates and factual claims and keep the speaker's meaning intact.

Make the next version more specific

Verify quotations, dates and factual claims and keep the speaker's meaning intact.

Play the first cut and pick the change that would help the story most. Name the moment, describe the result you want and tell Shorty what to keep. A note such as “hold the final product shot longer” gives the revision a clear direction.

Questions, answered.

What footage should I use?

Your recorded public message, event footage and approved campaign wording. Choose the takes that support the sequence you want.

Can I use a different duration or format?

Yes. The 30-second 9:16 prompt is a starting point. Describe the length and canvas your video needs, then check the rendered result.

Your next video starts here.

Bring the footage. Tell us the idea. Shape the edit.

Start editing