<!-- Markdown twin of https://shortyedit.com/solutions/founders -->
> Turn product demos, screen recordings and founder clips into launch videos and business stories. Tell Shorty what you want to say and shape the result in chat.
Source: https://shortyedit.com/solutions/founders

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# Give your next big idea a video.

Turn product demos, screen recordings and founder clips into launch videos and business stories. Tell Shorty what you want to say and shape the result in chat.

## Show what you are building

Use real product footage to make the offer easy to understand.

## Put a person behind the product

Connect your introduction with the work, the idea and the story.

## Take the announcement further

Create a walkthrough, a launch post and a short introduction from separate briefs.

## Start with what you already have

Bring your product or service footage, an accurate spoken message and exact announcement details. Tell Shorty what the video should do and add a reference if you want to show the style.

## From idea to video in three steps

- Upload the footage you want to use.
- Describe the story or share a reference.
- Play the edit, refine it in chat and download your MP4.

## Make the videos your work calls for

### Founder introductions

Connect your introduction with footage of the product, the work and the idea that started it.

### Product walkthroughs

Turn screen recordings and product clips into a walkthrough that follows a real task from start to finish.

### Launch announcements

Bring product footage and your announcement together in a video with one story and a clear next step.

### Business updates

Pair a recorded message with visuals of the work, product or milestone you want to share.

### Sales introduction videos

Connect your message with a real demonstration and a next step for the person watching.

## Questions, answered.

### Do I need a reference?

A reference is optional. You can describe the audience, sequence and style in your brief.

### Can I revise the first cut?

Yes. Open the edit and use the revision chat to describe your changes. Select an editable element when it is available in the preview.

## Your next video starts here.

Bring the footage. Tell us the idea. Shape the edit.

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Published by Tools Products FZ-LLC. Canonical HTML: https://shortyedit.com/solutions/founders
